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Home.forex news reportMalls Add Entertainment From Nerf and Mattel to Draw Customers

Malls Add Entertainment From Nerf and Mattel to Draw Customers

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One former J.C. Penney store at Westfield Garden State Plaza, a mall in Paramus, N.J., heralds yet another direction: themed attractions — or the catchier term, “retailtainment” — based on popular toy brands like Play-Doh and Nerf.
Construction workers have already divided up the second and third…



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